A study of impacts on online purchase behaviour: information richness and website interactivity perspectives

Author: Ye Lili  

Publisher: Inderscience Publishers

ISSN: 1460-6720

Source: International Journal of Services Technology and Management, Vol.18, Iss.1-2, 2012-09, pp. : 3-15

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract