Measures of Joint Venture Performance from Multiple Perspectives: An Evaluation by Local and Foreign Managers in Vietnam

Author： Büchel B.

Publisher： Springer Publishing Company

ISSN： 0217-4561

Source： Asia Pacific Journal of Management, Vol.18, Iss.1, 2001-03, pp. : 101-111

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Abstract

A study was undertaken to identify the most relevant performance evaluation measures for joint venture managers and to analyze differences in perception about joint venture performance between foreign and Vietnamese joint venture managers. The results revealed five factors belonging to three perspectives of particular relevance to managers: operational efficiency (economic indicator), competitiveness and external customer relations (strategic indicators) as well as equity and working relationship (behavioral indicators). This study also points out that under normal operating conditions, there are no significant differences in perception between foreign and Vietnamese joint venture managers regarding both efficiency and equity. This confirms the need for equity in a joint venture relationship in order to maintain balance between the partners and avoid dissolution.