A duopolistic model of dynamic competitive advertising

Author: Wang Q.   Wu Z.  

Publisher: Elsevier

ISSN: 0377-2217

Source: European Journal of Operational Research, Vol.128, Iss.1, 2001-01, pp. : 213-226

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract