Journal of International Consumer Marketing,volume 16,issue 4  (11-2007)

Period of time： 2007年4期

Publisher： Haworth Press

Founded in： 1988

Total resources： 15

ISSN： 0896-1530

Subject： F0 Economics

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Journal of International Consumer Marketing,volume 16,issue 4

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Editorial

By Kaynak Erdener in (2004)

Journal of International Consumer Marketing,volume 16,issue 4 , Vol. 16, Iss. 4, 2004-11 , pp. 1-6

Haworth Press

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Understanding Youth Culture: Techno Music Consumption at Live Events in Spanish Speaking Countries

By Felix Reto in (2004)

Journal of International Consumer Marketing,volume 16,issue 4 , Vol. 16, Iss. 4, 2004-11 , pp. 7-38

Haworth Press

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Cross-Cultural Difference in Mood-Regulation: An Empirical Comparison of Individualistic and Collectivistic Cultures

By Luomala Harri T.,Kumar Rajesh,Worm Verner,Singh J. D. in (2004)

Journal of International Consumer Marketing,volume 16,issue 4 , Vol. 16, Iss. 4, 2004-11 , pp. 39-62

Haworth Press

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The Effects of Allocentrism and Idiocentrism on Consumers' Product Attribute Evaluation: An Exploratory Research from Taiwan's Cellular Telephone Users

By Yang Kenneth C. C. in (2004)

Journal of International Consumer Marketing,volume 16,issue 4 , Vol. 16, Iss. 4, 2004-11 , pp. 63-84

Haworth Press

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Visual and Verbal Communication in the Design of Eco-Label for Green Consumer Products

By Tang Esther,Fryxell Gerald E,Chow Clement S.F. in (2004)

Journal of International Consumer Marketing,volume 16,issue 4 , Vol. 16, Iss. 4, 2004-11 , pp. 85-105

Haworth Press

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Is Total Trust Possible? An Empirical Study in Relationship Selling

By Wong Y. H.,Leung T K.P.,Chan Ricky Y.K.,To Chester K.M.,So Stanley H.F. in (2004)

Journal of International Consumer Marketing,volume 16,issue 4 , Vol. 16, Iss. 4, 2004-11 , pp. 107-131

Haworth Press

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Total 6 item(s)