Journal of International Consumer Marketing,volume 19,issue 4  (08-2007)

Period of time： 2007年4期

Publisher： Haworth Press

Founded in： 1988

Total resources： 15

ISSN： 0896-1530

Subject： F0 Economics

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Journal of International Consumer Marketing,volume 19,issue 4

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EDITORIAL

By Kaynak Erdener in (2007)

Journal of International Consumer Marketing,volume 19,issue 4 , Vol. 19, Iss. 4, 2007-08 , pp. 1-5

Haworth Press

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Analyzing Variety Seeking Behavior Using Panel Data

By Tang Esther P. Y.,Chin Iris O. K. in (2007)

Journal of International Consumer Marketing,volume 19,issue 4 , Vol. 19, Iss. 4, 2007-08 , pp. 7-31

Haworth Press

Abstract Access to resources Recommend Favorite

A Multivariate Model of Perceived Quality in a Developing Country

By Kabir Chowdhury M. H.,Andaleeb Syed S. in (2007)

Journal of International Consumer Marketing,volume 19,issue 4 , Vol. 19, Iss. 4, 2007-08 , pp. 33-57

Haworth Press

Abstract Access to resources Recommend Favorite

Cross-Cultural Differences of Price-Perceived Quality Relationships

By Jo Myung-Soo,Sarigollu Emine in (2007)

Journal of International Consumer Marketing,volume 19,issue 4 , Vol. 19, Iss. 4, 2007-08 , pp. 59-74

Haworth Press

Abstract Access to resources Recommend Favorite

Fast Food Marketing and the African American Consumers: The Impact of Socio-Economic and Demographic Characteristics

By Oyewole Philemon in (2007)

Journal of International Consumer Marketing,volume 19,issue 4 , Vol. 19, Iss. 4, 2007-08 , pp. 75-108

Haworth Press

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A Meta-Analysis of Studies on the Determinants of Standardization and Localization of International Marketing and Advertising Strategies

By Cheon Hongsik J.,Cho Chang-Hoan,Sutherland John in (2007)

Journal of International Consumer Marketing,volume 19,issue 4 , Vol. 19, Iss. 4, 2007-08 , pp. 109-147

Haworth Press

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Total 6 item(s)