Journal of Pharmaceutical Marketing & Management,volume 17,issue 2  (02-2008)

Period of time： 2008年2期

Publisher： Haworth Press

Founded in： 1986

Total resources： 8

ISSN： 0883-7597

Subject： R9 Pharmacy

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Journal of Pharmaceutical Marketing & Management,volume 17,issue 2

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EDITOR'S NOTE

By Kolassa Mick in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 1-2

Haworth Press

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A Primary Care Physician's View of Pharmaceutical Marketing- Challenging the Marketing Assumptions

By Thomas Susanna in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 3-6

Haworth Press

Abstract Access to resources Recommend Favorite

Drug Attribute Importance and Impact of PAtient Out-of-Pocket Expense on Prescription Drug Selection Survey of Midwestern Physicians

By Wellman Gregory S. in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 7-24

Haworth Press

Abstract Access to resources Recommend Favorite

The World Health Organization's Essential Medicines List: An Endorsement of Incremental Innovation and Follow-On Research

By Wertheimer Albert I.,Santella Thomas M.,Chaney Nicole M. in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 25-34

Haworth Press

Abstract Access to resources Recommend Favorite

The Prescription Pill Paradox: Nurse Practitioners' Perceptions About Direct to Consumer Advertising

By Treise Debbie,Rausch Paula in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 35-60

Haworth Press

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Disclosure of Physician Prescribing Information and Prescription Drug Costs Evidence from Saskatchewan

By Grootendorst Paul in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 61-88

Haworth Press

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BOOK REVIEW

By Chambliss Walter G. in (2007)

Journal of Pharmaceutical Marketing & Management,volume 17,issue 2 , Vol. 17, Iss. 2, 2007-02 , pp. 89-91

Haworth Press

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Total 7 item(s)