Period of time: 1999年5期
Publisher: Emerald Group Publishing Ltd
Founded in: 1972
Total resources: 21
ISSN: 1363-8483
Subject: F0 Economics
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
The Antidote,volume 3,issue 5
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Aligning marketing activities: production, sales and service
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.Barriers to market orientation: the myths and realities
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.Insatiable customers and technology's fast lane
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.Relationship marketing - but why?
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.Notes of caution for relationship marketing
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.Brand valuation: an awkward necessity or the Emperor's new clothes?
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.Setting the offering apart from its competition
The Antidote,volume 3,issue 5 , Vol. 3, Iss. 5, 1998-05 , pp.