Journal of Digital & Social Media Marketing,volume 2,issue 4  (01-2015)

Period of time： 2015年4期

Publisher：

Founded in： 2013

Total resources： 71

ISSN： 2050-0076

Subject： TP Automation Technology , Computer Technology

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Journal of Digital & Social Media Marketing,volume 2,issue 4

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Editorial

By Daryn Moody in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 305-306

Henry Stewart Publications

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Unlocking the power of data under the new EU General Data Protection Regulation

By Darren Verrian, Ardi Kolah in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 307-310

Henry Stewart Publications

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The future of digital banking: A conversation with Miguel-Ángel Rodríguez-Sola, Group Director for Digital, Marketing & Customer Development, Lloyds Banking Group

By Miguel-Ángel Rodríguez-Sola in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 311-316

Henry Stewart Publications

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Designing robust strategies for the digital age

By Jacques Bughin in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 317-326

Henry Stewart Publications

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The agency selection process: More than just a numbers game

By Maarten Albarda in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 327-332

Henry Stewart Publications

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Personalisation along the customer journey

By Christopher Reynolds in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 333-337

Henry Stewart Publications

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Digital success through data and analytics maturity

By David Booth in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 338-344

Henry Stewart Publications

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Surfing social-media waves to propel a brand’s momentum: What wave, and when and how to ride it to perfection

By Wilfried Vanhonacker in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 345-350

Henry Stewart Publications

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Social media risk: Closing the management gap to safeguard reputation and productivity

By James Leavesley in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 351-357

Henry Stewart Publications

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Mayhem in social media

By James Leonhardt, Savannah Johnston in (2015)

Journal of Digital & Social Media Marketing,volume 2,issue 4 , Vol. 2, Iss. 4, 2015-01 , pp. 358-365

Henry Stewart Publications

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