Journal of Digital & Social Media Marketing,volume 1,issue 1  (01-2013)

Period of time： 2013年1期

Publisher：

Founded in： 2013

Total resources： 71

ISSN： 2050-0076

Subject： TP Automation Technology , Computer Technology

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Journal of Digital & Social Media Marketing,volume 1,issue 1

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Editorial

By Daryn Moody in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 4-5

Henry Stewart Publications

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The social enterprise: Building a digitally driven business to gain competitive advantage

By Larry Weber in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 6-16

Henry Stewart Publications

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How to grow fans, create relevant content and increase engagement on Facebook: Case study of JUST EAT

By Tess Tucker in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 17-23

Henry Stewart Publications

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RNIB’s Talking Books engagement campaign: A case study

By Paul McCartney, Karen Pierre in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 24-31

Henry Stewart Publications

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Creating meaningful customer experiences and campaigns in social media: Case study of O2 (Telefónica UK)

By Kristian Lorenzon in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 32-38

Henry Stewart Publications

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Beyond open rate: Why it is time for e-mail marketers to think reach, frequency, impact

By Dela Quist in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 39-55

Henry Stewart Publications

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Social media: Listening to act, listening to learn

By Gina Pingitore, Jeremy Detgen in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 56-67

Henry Stewart Publications

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Social media and collaboration: A board’s eye view

By Madlen Nicolaus, Michael Bayler in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 68-73

Henry Stewart Publications

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Mass communication on social media: Strategy for scaling up personal conversations

By Agmon David Porat in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 74-81

Henry Stewart Publications

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EU privacy and electronic communications regulations

By Ardi Kolah in (2013)

Journal of Digital & Social Media Marketing,volume 1,issue 1 , Vol. 1, Iss. 1, 2013-01 , pp. 82-91

Henry Stewart Publications

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