Period of time: 2015年2期
Publisher: Emerald Group Publishing Ltd
Founded in: 1987
Total resources: 139
ISSN: 0887-6045
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Services Marketing,volume 9,issue 2
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Marketing culture and marketing effectiveness in service firms
Journal of Services Marketing,volume 9,issue 2 , Vol. 9, Iss. 2, 1995-02 , pp.Professional versus generic retail services: new insights
By Hill C Jeanne,Motes William H in (1995)
Journal of Services Marketing,volume 9,issue 2 , Vol. 9, Iss. 2, 1995-02 , pp.Classifying health care offerings to gain strategic marketing insights
By Hult G Tomas M,Lukas Bryan A in (1995)
Journal of Services Marketing,volume 9,issue 2 , Vol. 9, Iss. 2, 1995-02 , pp.Tracking service failures and employee recovery efforts
By Hoffman K Douglas,Kelley Scott W,Rotalsky Holly M in (1995)
Journal of Services Marketing,volume 9,issue 2 , Vol. 9, Iss. 2, 1995-02 , pp.Marketing financial services to mature consumers
By Kennett Pamela A,Moschis George P,Bellenger Danny N in (1995)
Journal of Services Marketing,volume 9,issue 2 , Vol. 9, Iss. 2, 1995-02 , pp.