Journal of Marketing Practice: Applied Marketing Science,volume 5,issue 2  (02-1999)

Period of time： 1999年2期

Publisher： Emerald Group Publishing Ltd

Founded in： 1995

Total resources： 27

ISSN： 1355-2538

Subject： F7 Trade Economy

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Journal of Marketing Practice: Applied Marketing Science,volume 5,issue 2

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Negative evaluations of service quality - a framework for identification and response

By Dawes Jillian,Rowley Jennifer in (1999)

Journal of Marketing Practice: Applied Marketing Science,volume 5,issue 2 , Vol. 5, Iss. 2, 1999-02 , pp. 46-55

Emerald Group Publishing Ltd

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Service performance measurement using simple techniques actually works

By Murphy Peter in (1999)

Journal of Marketing Practice: Applied Marketing Science,volume 5,issue 2 , Vol. 5, Iss. 2, 1999-02 , pp. 56-73

Emerald Group Publishing Ltd

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Total 2 item(s)