Period of time: 2014年1期
Publisher: Emerald Group Publishing Ltd
Founded in: 2009
Total resources: 8
ISSN: 1755-750X
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Historical Research in Marketing,volume 5,issue 1
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Persuasion, patriotism and PR: US advertising in the Second World War
Journal of Historical Research in Marketing,volume 5,issue 1 , Vol. 5, Iss. 1, 2013-01 , pp.Marketing as a response to paradox and norms in the 1960s and 1970s
By Bourassa Maureen A.,Cunningham Peggy H.,Handelman Jay M. in (2013)
Journal of Historical Research in Marketing,volume 5,issue 1 , Vol. 5, Iss. 1, 2013-01 , pp.Flourishing in a dictatorship: Agfa's marketing and the Nazi regime
By Berghoff Hartmut,Kolbow Berti in (2013)
Journal of Historical Research in Marketing,volume 5,issue 1 , Vol. 5, Iss. 1, 2013-01 , pp.Consumer rights: a co-optation of the contemporary consumer movement
By Larsen Gretchen,Lawson Rob in (2013)
Journal of Historical Research in Marketing,volume 5,issue 1 , Vol. 5, Iss. 1, 2013-01 , pp.Marketing academics at the FTC: the inside story
By Wilkie William L.,Murphy Patrick E. in (2013)
Journal of Historical Research in Marketing,volume 5,issue 1 , Vol. 5, Iss. 1, 2013-01 , pp.