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Period of time: 2014年1-2期
Publisher: Routledge Ltd
Founded in: 1985
Total resources: 96
ISSN: 0267-257X
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Marketing Management,volume 27,issue 1-2
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From the New Editors - Welcome to the Journal of Marketing Management
By Tadajewski Mark,Hewer Paul in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
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When consumers cope with price-persuasion knowledge: The role of topic knowledge
By Kachersky Luke,(Christian) Kim Hyeong-Min in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
By Brettel Malte,Engelen Andreas,Muller Thomas in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
By Logie-MacIver Liz,Piacentini Maria in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
By He Hongwei,Li Yan in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
By Hyllegard Karen,Yan Ruoh-Nan,Ogle Jennifer Paff,Attmann Julianne in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
Demarketing places: Rationales and strategies
By Medway Dominic,Warnaby Gary,Dharni Sheetal in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
Analysis of the role of complaint management in the context of relationship marketing
By Alvarez Leticia Suarez,Casielles Rodolfo Vazquez,Martin Ana Maria Diaz in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.![](/images/ico/ico5.png)
Consumer vulnerability and exclusion: A study of carers in the tourism marketplace
By Hunter-Jones Philippa in (2011)
Journal of Marketing Management,volume 27,issue 1-2 , Vol. 27, Iss. 1-2, 2011-02 , pp.