Journal of Marketing Management,volume 30,issue 9-10  (08-2014)

Period of time： 2014年9-10期

Publisher： Routledge Ltd

Founded in： 1985

Total resources： 96

ISSN： 0267-257X

Subject： F7 Trade Economy

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Journal of Marketing Management,volume 30,issue 9-10

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2013 Academy of Marketing annual conference special issue: marketing relevance

By in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 829-831

Routledge Ltd

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On the marketing implications of place narratives

By , , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 832-856

Routledge Ltd

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An exploratory investigation of aberrant consumer behaviour in Libya: a sociocultural approach

By , , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 857-873

Routledge Ltd

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The influence of terrorism risk perception on purchase involvement and safety concern of international travellers

By , , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 874-903

Routledge Ltd

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Evaluating brand extensions, fit perceptions and post-extension brand image: does size matter?

By , , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 904-924

Routledge Ltd

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Collaborating for success: managerial perspectives on co-branding strategies in the fashion industry

By , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 925-948

Routledge Ltd

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Adapting a book to make a film: how strategy is adapted through professional practices of marketing middle managers

By , , , , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 949-973

Routledge Ltd

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Young British partisans’ and non-voters’ processing of attack election advertising and the implications for marketing politics

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Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 974-1005

Routledge Ltd

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A comprehensive examination of internet banking user behaviour: evidence from customers yet to adopt, currently using and stopped using

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Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 1006-1038

Routledge Ltd

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Has Mumsnet changed me? SNS influence on identity adaptation and consumption

By , in (2014)

Journal of Marketing Management,volume 30,issue 9-10 , Vol. 30, Iss. 9-10, 2014-08 , pp. 1039-1057

Routledge Ltd

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