Quantitative Marketing and Economics,volume 5,issue 2  (06-2014)

Period of time： 2014年2期

Publisher： Springer Publishing Company

Founded in： 2003

Total resources： 20

ISSN： 1570-7156

Subject： F Economic

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Quantitative Marketing and Economics,volume 5,issue 2

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Customer relationship management in competitive environments: The positive implications of a short-term focus

By Villanueva Julian in (2007)

Quantitative Marketing and Economics,volume 5,issue 2 , Vol. 5, Iss. 2, 2007-06 , pp. 99-129

Springer Publishing Company

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Advertising budgets in competitive environments

By Miller Nolan in (2007)

Quantitative Marketing and Economics,volume 5,issue 2 , Vol. 5, Iss. 2, 2007-06 , pp. 131-161

Springer Publishing Company

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Modeling CLV: A test of competing models in the insurance industry

By Donkers Bas in (2007)

Quantitative Marketing and Economics,volume 5,issue 2 , Vol. 5, Iss. 2, 2007-06 , pp. 163-190

Springer Publishing Company

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Used goods, not used bads: Profitable secondary market sales for a durable goods channel

By Shulman Jeffrey in (2007)

Quantitative Marketing and Economics,volume 5,issue 2 , Vol. 5, Iss. 2, 2007-06 , pp. 191-210

Springer Publishing Company

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Total 4 item(s)