Marketing Letters,volume 14,issue 2  (07-2013)

Period of time： 2013年2期

Publisher： Springer Publishing Company

Founded in： 1989

Total resources： 48

ISSN： 0923-0645

Subject： F7 Trade Economy

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Marketing Letters,volume 14,issue 2

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The Effects of Deadline Pressure on Attitudinal Ambivalence

By Jewell R.D. in (2003)

Marketing Letters,volume 14,issue 2 , Vol. 14, Iss. 2, 2003-07 , pp. 83-95

Springer Publishing Company

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Engineering Hedonic Attributes to Generate Perceptions of Luxury: Consumer Perception of an Everyday Sound

By Lageat T. in (2003)

Marketing Letters,volume 14,issue 2 , Vol. 14, Iss. 2, 2003-07 , pp. 97-109

Springer Publishing Company

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Marketing Strategy Development Styles, Implementation Capability, and Firm Performance: Investigating the Curvilinear Impact of Multiple Strategy-Making Styles

By Chris White J. in (2003)

Marketing Letters,volume 14,issue 2 , Vol. 14, Iss. 2, 2003-07 , pp. 111-124

Springer Publishing Company

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The Effects of Monetary Magnitude and Level of Aggregation on the Temporal Framing of Price

By Gourville J.T. in (2003)

Marketing Letters,volume 14,issue 2 , Vol. 14, Iss. 2, 2003-07 , pp. 125-135

Springer Publishing Company

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Total 4 item(s)