Period of time: 2013年2期
Publisher: Springer Publishing Company
Founded in: 1989
Total resources: 48
ISSN: 0923-0645
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Marketing Letters,volume 9,issue 2
Menu
Technology and Optimal Segment Size
Marketing Letters,volume 9,issue 2 , Vol. 9, Iss. 2, 1998-04 , pp.Quantity Discounts, Manufacturer and Channel Profit Maximization: Impact of Retailer Heterogeneity
Marketing Letters,volume 9,issue 2 , Vol. 9, Iss. 2, 1998-04 , pp.The Effect of Parent Brand Experience on Line Extension Trial and Repeat Purchase
Marketing Letters,volume 9,issue 2 , Vol. 9, Iss. 2, 1998-04 , pp.The Role of Brand Names and Visual Cues in Enhancing Memory for Consumer Packaged Goods
Marketing Letters,volume 9,issue 2 , Vol. 9, Iss. 2, 1998-04 , pp.