Grocery loyalty: Tesco Clubcard and its impact on loyalty

Author: Turner Jason J.   Wilson Karen  

Publisher: Emerald Group Publishing Ltd

ISSN: 0007-070X

Source: British Food Journal, Vol.108, Iss.11, 2006-12, pp. : 958-964

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract