Antismoking Threat and Efficacy Appeals: Effects on Smoking Cessation Intentions for Smokers with Low and High Readiness to Quit

Author: Wong Norman   Cappella Joseph  

Publisher: Routledge Ltd

ISSN: 0090-9882

Source: Journal of Applied Communication Research, Vol.37, Iss.1, 2009-02, pp. : 1-20

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content