Author： Boyd William L Leonard Myron White Charles
Publisher： Emerald Group Publishing Ltd
ISSN： 0265-2323
Source： The International Journal of Bank Marketing, Vol.12, Iss.1, 1994-01, pp. : 9-15
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Banker-Customer Interactions in Financial Services
By Howcroft1 Barry Hewerb Paul Durkinc Mark
Journal of Marketing Management, Vol. 19, Iss. 9-10, 2003-11 ,pp. :
Access to resources
Recommend
Real options and customer management in the financial services sector
By Adams Mike
Journal of Strategic Marketing, Vol. 12, Iss. 1, 2004-03 ,pp. :