Offline and online banking ‐ where to draw the line when building trust in e-banking?

Author： Yap Kenneth B.   Wong David H.   Loh Claire   Bak Randall  

Publisher： Emerald Group Publishing Ltd

ISSN： 0265-2323

Source： The International Journal of Bank Marketing, Vol.28, Iss.1, 2010-01, pp. : 27-46

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