The Evolution of Marketing Theory in the United States and Europe

By Howard Donald G.   Savins David M.   Howell William   Ryans John K.  

European Journal of Marketing, Vol. 25, Iss. 2, 1991-02 ,pp. : 7-16

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Consumer Attitudes Towards Marketing in England and the United States

By French W.A.   Barksdale H.C.   Perreault W.D.  

European Journal of Marketing, Vol. 16, Iss. 6, 1993-12 ,pp. : 20-30

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Multilevel marketing and pyramid schemes in the United States: An historical analysis

By Keep William W.   Nat Peter J. Vander  

Journal of Historical Research in Marketing, Vol. 6, Iss. 2, 2014-05 ,pp. : 188-210

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Exploring research priorities in digital marketing

By Wolny Julia  

Journal of Customer Behaviour, Vol. 14, Iss. 2, 2015-0 ,pp. : 83-85

Westburn Publishers Ltd

Access to resources Recommend Favorite

International Aspects of Bank Marketing

By Turnbull Peter W.  

European Journal of Marketing, Vol. 16, Iss. 3, 1993-12 ,pp. : 102-105

Emerald Group Publishing Ltd

Access to resources Recommend Favorite