Personal Selling

By Hammann Peter  

European Journal of Marketing, Vol. 13, Iss. 6, 1993-12 ,pp. : 141-176

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Personal selling approaches used in television shopping

By Fritchie Louise Lystig   Johnson Kim K.P.  

Journal of Fashion Marketing and Management, Vol. 7, Iss. 3, 2003-07 ,pp. : 249-258

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The potential influence of organizational and personal variables on customer-oriented selling

By Martin Craig A   Bush Alan J  

The Journal of Business and Industrial Marketing, Vol. 18, Iss. 2, 2003-03 ,pp. : 114-132

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Internet channel and perceived cannibalization: Scale development and validation in a personal selling context

By Sharma Dheeraj   Gassenheimer Jule B.  

European Journal of Marketing, Vol. 43, Iss. 7-8, 2009-07 ,pp. : 1076-1091

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Exploring the role of self- and customer-provoked embarrassment in personal selling

By Verbeke W.   Bagozzi R.P.  

International Journal of Research in Marketing, Vol. 20, Iss. 3, 2003-09 ,pp. : 233-258

Elsevier

Access to resources Recommend Favorite