Author: Chetty Sylvie Campbell-Hunt Colin
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.37, Iss.5-6, 2003-06, pp. : 796-820
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Kuivalainen Olli Puumalainen Kaisu Sintonen Sanna Kyläheiko Kalevi
Journal of International Entrepreneurship, Vol. 8, Iss. 2, 2010-06 ,pp. :