Impacts of situational factors on buying decisions in shopping malls: An empirical study with multinational data

Author: Zhuang Guijun   Tsang Alex S.L.   Zhou Nan   Li Fuan   Nicholls J.A.F.  

Publisher: Emerald Group Publishing Ltd

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.40, Iss.1-2, 2006-01, pp. : 17-43

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Abstract