Author： Wright Len Tiu Newman Andrew Dennis Charles
Publisher： Emerald Group Publishing Ltd
ISSN： 0309-0566
Source： European Journal of Marketing, Vol.40, Iss.9-10, 2006-09, pp. : 925-935
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Consumer Control and Empowerment: A Primer
By Wathieu L.
Marketing Letters, Vol. 13, Iss. 3, 2002-08 ,pp. :
Access to resources
Recommend
Consumer empowerment: a Foucauldian interpretation
By Shankar Avi Cherrier Hélène Canniford Robin
European Journal of Marketing, Vol. 40, Iss. 9-10, 2006-09 ,pp. :
Consumer Empowerment and Responsible Business Conduct
SourceOECD Industry, Services & Trade, Vol. 2009, Iss. 19, 2010-05 ,pp. :