An exploratory study of sales-marketing integrative devices

ISSN： 0309-0566

Source： European Journal of Marketing, Vol.43, Iss.7-8, 2009-07, pp. : 985-1007

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Cultural frames that drive sales and marketing apart: an exploratory study

By Beverland Michael Steel Marion Dapiran G. Peter

The Journal of Business and Industrial Marketing, Vol. 21, Iss. 6, 2006-10 ,pp. : 386-394

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

An exploration of key connections within sales-marketing interface

By Malshe Avinash

The Journal of Business and Industrial Marketing, Vol. 26, Iss. 1, 2010-12 ,pp. : 45-57

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Strategic sales organizations: transformation challenges and facilitators within the sales-marketing interface

By Malshe Avinash

Journal of Strategic Marketing, Vol. 17, Iss. 3-4, 2009-06 ,pp. : 271-289

Routledge Ltd

Access to resources Recommend Favorite

An exploratory study of marketing, logistics, and ethics in packaging innovation

By Vernuccio Maria Cozzolino Alessandra Michelini Laura

European Journal of Innovation Management, Vol. 13, Iss. 3, 2010-01 ,pp. : 333-354

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

An exploratory case study analysis of contemporary marketing practices

By Palmer Roger Wilson Hugh

Journal of Strategic Marketing, Vol. 17, Iss. 2, 2009-04 ,pp. : 169-187

Routledge Ltd

Access to resources Recommend Favorite