A paradox of service quality in Turkey: The seemingly contradictory relative importance of tangible and intangible determinants of service quality

Author: Kara Ahmet   Lonial Subhash   Tarim Mehves   Zaim Selim  

Publisher: Emerald Group Publishing Ltd

ISSN: 0955-534X

Source: European Business Review, Vol.17, Iss.1, 2005-01, pp. : 5-20

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Abstract