Product innovation in small manufacturers, market orientation and the industry's five competitive forces: Empirical evidence from Spain

Author: Hernández-Espallardo Miguel   Delgado-Ballester Elena  

Publisher: Emerald Group Publishing Ltd

ISSN: 1460-1060

Source: European Journal of Innovation Management, Vol.12, Iss.4, 2009-10, pp. : 470-491

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