Author: Ting Ding Hooi Lim Suet Fong Patanmacia Tanusina Siuly Low Ca Gie Ker Gay Chuan
Publisher: Emerald Group Publishing Ltd
ISSN: 1747-3616
Source: Young Consumers: Insight and Ideas for Responsible Marketers, Vol.12, Iss.3, 2011-08, pp. : 193-203
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