The antecedents of consumer satisfaction and loyalty in fast food industry: A cross-national comparison between Chinese and Swiss consumers

Author： Etemad-Sajadi Reza Rizzuto Daniela

Publisher： Emerald Group Publishing Ltd

ISSN： 0265-671X

Source： International Journal of Quality & Reliability Management, Vol.30, Iss.7, 2013-07, pp. : 780-798

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