Corporate heritage brands: Mead's theory of the past

By Hudson Bradford T.   Balmer John M.T.  

Corporate Communications: An International Journal, Vol. 18, Iss. 3, 2013-08 ,pp. : 347-361

Emerald Group Publishing Ltd

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Brand Heritage and its Impact on Corporate Reputation: Corporate Roots as a Vision for the Future

By Wiedmann Klaus-Peter   Hennigs Nadine   Schmidt Steffen   Wuestefeld Thomas  

Corporate Reputation Review, Vol. 16, Iss. 3, 2013-08 ,pp. : 187-205

Palgrave Macmillan Ltd

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Corporate heritage in CSR communication: a means to responsible brand image?

By Blombäck Anna   Scandelius Christina  

Corporate Communications: An International Journal, Vol. 18, Iss. 3, 2013-08 ,pp. : 362-382

Emerald Group Publishing Ltd

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Does communicating corporate parent brand heritage help spin-off stock performance?

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Corporate Communications: An International Journal, Vol. 16, Iss. 1, 2011-02 ,pp. : 27-37

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Corporate governance: what about the workers?

By Sikka Prem  

Accounting Auditing and Accountability, Vol. 21, Iss. 7, 2008-09 ,pp. : 955-977

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