An analysis of the antecedents of loyalty and the moderating role of customer demographics in an emerging mobile phone industry

Author： Qayyum Abdul   Khang Do Ba   Krairit Donyaprueth  

Publisher： Emerald Group Publishing Ltd

ISSN： 1746-8809

Source： International Journal of Emerging Markets, Vol.8, Iss.4, 2013-09, pp. : 373-391

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