Toward an international code of franchising

Author: Gámez-González Juan   Rondan-Cataluña F. Javier   Castro Enrique C. Diez-de   Navarro-Garcia Antonio  

Publisher: Emerald Group Publishing Ltd

ISSN: 0025-1747

Source: Management Decision, Vol.48, Iss.10, 2010-11, pp. : 1568-1595

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Abstract