Adopters of new food products in India

Author： Ling Shu-Shian Choo Ho Jung Pysarchik Dawn Thorndike

ISSN： 0263-4503

Source： Marketing Intelligence & Planning, Vol.22, Iss.4, 2004-06, pp. : 371-391

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Antecedents to new food product purchasing behavior among innovator groups in India

By Choo HoJung Chung Jae-Eun Pysarchik Dawn Thorndike

European Journal of Marketing, Vol. 38, Iss. 5-6, 2004-05 ,pp. : 608-625

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The acceptance and diffusion of new consumer durables: differences between first and last adopters

By Martinez Eva Polo Yolanda Flavián Carlos

Journal of Consumer Marketing, Vol. 15, Iss. 4, 1998-04 ,pp. : 323-342

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Authentication and provenance of food products

By Conway Clifford

The International Journal of Entrepreneurship and Innovation, Vol. 16, Iss. 2, 2015-05 ,pp. : 151-152

IP Publishing Ltd

Access to resources Recommend Favorite

Promoting Japanese food culture and products

SourceOECD Industry, Services & Trade, Vol. 2012, Iss. 4, 2012-02 ,pp. : 131-137

OECD Publishing

Access to resources Recommend Favorite

Adopters and non-adopters of internet banking: a segmentation study

By Patsiotis Athanasios G. Hughes Tim Webber Don J.

The International Journal of Bank Marketing, Vol. 30, Iss. 1, 2012-01 ,pp. : 20-42

Emerald Group Publishing Ltd

Access to resources Recommend Favorite