Author: Greaves Nicola Skinner Heather
Publisher: Emerald Group Publishing Ltd
ISSN: 0263-4503
Source: Marketing Intelligence & Planning, Vol.28, Iss.4, 2010-01, pp. : 486-507
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Image segmentation: the case of a tourism destination
Journal of Services Marketing, Vol. 15, Iss. 1, 2001-02 ,pp. :
Tourism destination branding complexity
By Pike Steven
Journal of Product and Brand Management, Vol. 14, Iss. 4, 2005-04 ,pp. :
Attractiveness and promotion of Italy as a tourism destination
SourceOECD Industry, Services & Trade, Vol. 2011, Iss. 20, 2011-06 ,pp. :
Destination brand images: a business tourism perspective
Journal of Services Marketing, Vol. 19, Iss. 1, 2005-01 ,pp. :