The effect of relationship marketing orientation on business performance in a service-oriented economy

Author： Sin Leo Y.M.   Tse Alan C.B.   Yau Oliver H.M.   Lee Jenny S.Y.   Chow Raymond  

Publisher： Emerald Group Publishing Ltd

ISSN： 0887-6045

Source： Journal of Services Marketing, Vol.16, Iss.7, 2002-10, pp. : 656-676

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