Author： Williams Colin C Windebank Jan
Publisher： Emerald Group Publishing Ltd
ISSN： 0959-0552
Source： International Journal of Retail & Distribution Management, Vol.29, Iss.1, 2001-02, pp. : 16-24
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Abstract
Aims to explore the behaviour and preferences of lower income populations when acquiring goods and services. Drawing on empirical evidence from several UK cities, this paper finds that, in the realm of goods acquisition, these consumers want new goods from formal retail outlets but, due to economic necessity, their first option but second choice is often to acquire them informally or second-hand. In the sphere of consumer services, however, informal modes of provision are frequently preferred by these populations and actively chosen over formal consumer services. The paper concludes by discussing some policy implications of these findings.
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