Multichannel retailing in Korea: Effects of shopping orientations and information seeking patterns on channel choice behavior

Author: Choi Jayoung   Park Jihye  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.34, Iss.8, 2006-08, pp. : 577-596

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract