Emergence of online shopping in India: shopping orientation segments

Author: Gehrt Kenneth C.   Rajan Mahesh N.   Shainesh G.   Czerwinski David   O'Brien Matthew  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.40, Iss.10, 2012-08, pp. : 742-758

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Abstract