Author: Rigopoulou Irini D. Tsiotsou Rodoula H. Kehagias John D.
Publisher: Routledge Ltd
ISSN: 0267-257X
Source: Journal of Marketing Management, Vol.24, Iss.9, 2008-11, pp. : 979-995
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract