The American Association of Advertising Agencies (4As) Standards of Practice: How Far Does This Professional Association's Code of Ethics' Influence of Reach

Author： Maes J.D.   Jeffery A.   Smith T.V.  

Publisher： Springer Publishing Company

ISSN： 0167-4544

Source： Journal of Business Ethics, Vol.17, Iss.11, 1998-08, pp. : 1155-1161

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Similarities in Business and IT Professional Ethics: The Need for and Development of A Comprehensive Code of Ethics

By Payne Dinah  

Journal of Business Ethics, Vol. 62, Iss. 1, 2005-11 ,pp. : 73-85

Springer Publishing Company

Access to resources Recommend Favorite

The Impact of Membership in the Ethics Officer Association

By Chavez G.A.   Wiggins R.A..I.   Yolas M.  

Journal of Business Ethics, Vol. 34, Iss. 1, 2001-11 ,pp. : 39-56

Springer Publishing Company

Access to resources Recommend Favorite

The Association of Ethical Judgment of Advertising and Selected Advertising Effectiveness Response Variables

By Simpson P.M.   Brown G.   Widing II R.E.  

Journal of Business Ethics, Vol. 17, Iss. 2, 1998-01 ,pp. : 125-136

Springer Publishing Company

Access to resources Recommend Favorite

Constructing a Code of Ethics: An Experiential Case of a National Professional Organization

By Messikomer Carla  

Journal of Business Ethics, Vol. 95, Iss. 1, 2010-08 ,pp. : 55-71

Springer Publishing Company

Access to resources Recommend Favorite

Creating the Customer: The Influence of Advertising on Consumer Market Segments – Evidence and Ethics

By Nairn A.  

Journal of Business Ethics, Vol. 42, Iss. 1, 2003-01 ,pp. : 83-100

Springer Publishing Company

Access to resources Recommend Favorite