Author: Seiter John S. Gass Robert H.
Publisher: Routledge Ltd
ISSN: 1740-4622
Source: Communication Teacher, Vol.27, Iss.3, 2013-07, pp. : 127-131
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Ads and Parody: Understanding Persuasion and Culture in Advertising
Communication Teacher, Vol. 28, Iss. 4, 2014-10 ,pp. :
By Wahl Shawn
Communication Teacher, Vol. 18, Iss. 4, 2004-10 ,pp. :
Recruit the student: adapting persuasion to audiences
Communication Teacher, Vol. 18, Iss. 2, 2004-04 ,pp. :
Persuasion in Advertising: Analyzing One of the Public Faces of Corporations
Communication Teacher, Vol. 21, Iss. 3, 2007-07 ,pp. :
Lifelong learning and the sultans of spin: policy as persuasion?
By Nicoll Katherine Edwards Richard
Journal of Education Policy, Vol. 19, Iss. 1, 2004-01 ,pp. :