Holistic approach for diagnosing, prioritising, implementing and monitoring effective strategies through synergetic fusion of SWOT, Balanced Scorecard and QFD

Author: Koo L.C.   Koo Hannah  

Publisher: Inderscience Publishers

ISSN: 1746-0573

Source: World Review of Entrepreneurship, Management and Sustainable Development, Vol.3, Iss.1, 2007-01, pp. : 62-78

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Abstract