Entrepreneurial marketing strategy: lessons from the Red Queen

Author: Schindehutte Minet   Morris Michael  

Publisher: Inderscience Publishers

ISSN: 1368-275X

Source: International Journal of Entrepreneurship and Innovation Management, Vol.11, Iss.1, 2009-12, pp. : 75-94

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract