![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Author: Westerbeek Hans M Turner Paul Ingerson Lynley
Publisher: Emerald Group Publishing Ltd
ISSN: 0265-1335
Source: International Marketing Review, Vol.19, Iss.3, 2002-03, pp. : 303-322
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Success factors in key accounts
By Sharma Arun
The Journal of Business and Industrial Marketing, Vol. 21, Iss. 3, 2006-04 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Key success factors of small businesses
International Journal of Business and Globalisation, Vol. 11, Iss. 1, 2013-07 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Marketing in China - Two Key Success Factors
By Parnell M.F.
The Marketing Review, Vol. 3, Iss. 1, 2002-09 ,pp. :