Comparing Thai and US businesspeople: Perceived intensity of unethical marketing practices, corporate ethical values, and perceived importance of ethics

Author: Marta Janet K.M.   Singhapakdi Anusorn  

Publisher: Emerald Group Publishing Ltd

ISSN: 0265-1335

Source: International Marketing Review, Vol.22, Iss.5, 2005-05, pp. : 562-577

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Abstract