A "cross-cultural RELQUAL-scale" in supplier-distributor relationships of Sweden and the USA

Author： Payan Janice M.   Svensson Göran   Awuah Gabriel   Andersson Svante   Hair Joe  

Publisher： Emerald Group Publishing Ltd

ISSN： 0265-1335

Source： International Marketing Review, Vol.27, Iss.5, 2010-09, pp. : 541-561

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

The impact of psychological contracts on trust and commitment in supplier-distributor relationships

By Kingshott Russel P.J.   Pecotich Anthony  

European Journal of Marketing, Vol. 41, Iss. 9-10, 2007-09 ,pp. : 1053-1072

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Business ethics: a cross-cultural comparison of Mexico and the USA

By Peppas Spero C.   Ruiz Carlos E.   Peppas Stephanie R.   Yu Tyler T.  

International Journal of Economics and Business Research, Vol. 7, Iss. 1, 2014-11 ,pp. : 55-71

Inderscience Publishers

Access to resources Recommend Favorite

Trust formation in cross-cultural business-to-business relationships

By Heffernan Troy  

Qualitative Market Research: An International Journal, Vol. 7, Iss. 2, 2004-02 ,pp. : 114-125

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

An examination of the cross-cultural differences in service quality: the example of Mexico and the USA

By Herbig Paul   Genestre Alain  

Journal of Consumer Marketing, Vol. 13, Iss. 3, 1996-03 ,pp. : 43-53

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The influence of culture on advertising effectiveness in China and the USA: A cross‐cultural study

By Zhang Yong   Neelankavil James P  

European Journal of Marketing, Vol. 31, Iss. 2, 1997-02 ,pp. : 134-149

Emerald Group Publishing Ltd

Access to resources Recommend Favorite