Consumer behavior of Chinese children: 1995-2002

Author: McNeal James U.   Yeh Chyon-Hwa  

Publisher: Emerald Group Publishing Ltd

ISSN: 0736-3761

Source: Journal of Consumer Marketing, Vol.20, Iss.6, 2003-11, pp. : 542-554

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract