Retail attributes' differential effects on utilitarian versus hedonic shopping value

Author： Olsen Svein Ottar Skallerud Kåre

ISSN： 0736-3761

Source： Journal of Consumer Marketing, Vol.28, Iss.7, 2011-11, pp. : 532-539

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Money, mavens, time, and price search: Modelling the joint creation of utilitarian and hedonic value in grocery shopping

Journal of Marketing Management, Vol. 30, Iss. 7-8, 2014-06 ,pp. : 719-746

Routledge Ltd

Access to resources Recommend Favorite

Hedonic and utilitarian shopping motivations of fashion leadership

By Kang Jiyun Park-Poaps Haesun

Journal of Fashion Marketing and Management, Vol. 14, Iss. 2, 2010-01 ,pp. : 312-328

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Warm versus competent countries: National stereotyping effects on expectations of hedonic versus utilitarian product properties

By Chattalas Michael Takada Hirokazu

Place Branding and Public Diplomacy, Vol. 9, Iss. 2, 2013-05 ,pp. : 88-97

Palgrave Macmillan Ltd

Access to resources Recommend Favorite

Hedonic and utilitarian shopping motivations among Portuguese young adult consumers

By Cardoso Paulo Ribeiro Pinto Sara Carvalho

International Journal of Retail & Distribution Management, Vol. 38, Iss. 7, 2010-01 ,pp. : 538-558

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Hedonic and utilitarian shopper types in evolved and created retail agglomerations

By Teller Christoph Reutterer Thomas Schnedlitz Peter

The International Review of Retail, Distribution and Consumer Research, Vol. 18, Iss. 3, 2008-07 ,pp. : 283-309

Routledge Ltd

Access to resources Recommend Favorite